Guide to Activate Amex Bluebird Card at bluebird.com/activate

So you just got a shiny new Bluebird card and you’re wondering how to activate it? Don’t sweat it, I’ve got you covered. Activating your card only takes a few minutes. I’ll walk you through everything you need to know to get your Bluebird card up and running ASAP.

What is a Bluebird Card?

If you’re new to the world of prepaid cards, let me back up and explain exactly what the Bluebird card is first. The Bluebird card is a prepaid debit card offered by American Express and Walmart. It works similarly to a debit card linked to a checking account but without an actual bank account attached.

Some key things to know about Bluebird cards:

  • No credit check required – Bluebird cards are available to virtually anyone
  • No monthly fees – Bluebird doesn’t charge any monthly maintenance fees
  • Add funds easily – You can add money at Walmart or electronically transfer funds
  • Use it anywhere – Just swipe your card anywhere American Express is accepted

Now that you know the basics of what a Bluebird card is, let’s get yours fired up!

Activate Your Bluebird Card at bluebird.com/activate

To start using your spankin’ new Bluebird card, you need to activate it first. Here’s what to do:

  1. Head to the Bluebird card activation site
  2. Enter your Bluebird username and password
    • Don’t have these yet? We’ll cover account creation next
  3. Provide your card details when prompted:
    • Card number
    • Expiration date
    • Security code
  4. Follow the rest of the activation steps
    • Confirm personal details
    • Set preferences
    • Finish activation

Once you complete the card activation process, your Bluebird card will be ready to use!

Don’t Have a Bluebird Account Yet?

In order to activate your card, you first need to have a Bluebird account set up. It’s easy and only takes a couple minutes.

Here are the steps to sign up for a new Bluebird account:

  1. Visit the Bluebird account creation page (opens new window)
  2. Read through the initial information and click Next
  3. Review account details and click Next
  4. Choose your usernameemail, and a password
  5. Provide your personal information
  6. Verify your identity via a government-issued photo ID
  7. Finish account creation process

Once your account is set up, you’ll receive a verification email. Click the link in that email to activate your Bluebird account. Now you’re ready to activate your physical Bluebird card using your account credentials!

Forgot Your Bluebird Card Login?

No worries, happens to all of us. If you forgot your Bluebird username or password, use Bluebird’s handy password recovery tools:

Forgot Bluebird Username

  1. Visit the Bluebird forgot username page (opens new window)
  2. Select “I forgot my username”
  3. Enter your card number and security code
  4. Retrieve your username

Forgot Bluebird Password

  1. Go to the Bluebird forgot password page (opens new window)
  2. Choose “I forgot my password”
  3. Input your card number and security code
  4. Reset your account password

Using Bluebird’s password tools, retrieving your login details takes just seconds. Now you can sign right back into your account and activate your card.

What if My Bluebird Card is Lost or Stolen?

If your Bluebird card goes missing, take action ASAP by freezing your card to prevent unauthorized use.

Here is exactly how to freeze your Bluebird card if lost or stolen:

  1. Log into your Bluebird account
  2. Select your Main Account
  3. Click on the gear icon for account settings
  4. Choose the “Freeze Card” option
  5. Confirm freeze

Your card will automatically unfreeze after 7 days. If you find your card within 7 days, simply log back in and tap “Unfreeze My Card”.

If your card remains lost, you’ll need to request a replacement:

  1. Sign into your Bluebird account
  2. Go to account settings and select “Replace Card”
  3. Confirm your mailing address
  4. Choose reason for replacement
  5. Request express or standard shipping
  6. Submit card replacement request

A replacement Bluebird card will be promptly sent to the confirmed address.


Activating and managing your Bluebird prepaid card is quick, convenient, and secure at bluebird.com/activate. Follow this easy guide to get started with your card or recover account access if needed. Happy spending!

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